Enhancing the applicant journey at Staffordshire University

WHY

Generating communities for university applicants is a great way for them to make important connections and friendships, but it is also a valuable space for students to find answers to questions they have about the process and about what lies ahead. With the right structure these communities can become a valuable resource for teams dealing with significant admissions volume and scale. In this workshop we will be joined by Paul Donnelly, UG Applicant Services Manager at Staffordshire University to discuss how their team have optimised their online communities to reduce enquiry volume while delivering >80% conversion

WHAT

Join CampusConnect and special guests for a 75 interactive minute workshop designed to help UG recruitment and admissions teams enhance the applicant journey with better online community optimisation.

What we'll cover:

• Designing your online community to enhance the applicant admissions journey (>80% conversion)
• Deploying ambassadors to support and scale your efforts
• Cultivating your community to identify themes and provide insight (-25% email enquiries)

WHO

This workshop is designed for teams working in marketing and recruitment, admissions, applicant conversion, student experience, marketing and digital student communications.

Register now to reserve your seat!

This workshop will be recorded and made available to all registrants.

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